Every MediaMarkt is like a permanent innovation trade fair where customers can try out and compare products – the perfect opportunity for customers to find out more about the latest innovations available on the market and evaluate them for themselves. Touching products, picking them up and trying them out is all part of the shopping experience at MediaMarkt. After all, who wants to buy a pig in a poke? This is one of the things that make MediaMarkt so irresistible to technology enthusiasts. Those who can never get enough of the latest trends and developments are in seventh heaven when they browse the shelves at MediaMarkt. The stores act as genuine magnets for tech-savvy customers, which is why a great many manufacturers use them to show-case their latest product innovations.